Royal College of Art Brand Identity 2023

Description

This photograph displays the exterior facade of the Royal College of Art building, capturing part of its brand identity project. The dark brick wall features a large, detailed white sculptural mural incorporating traditional heraldic elements and ornate scrollwork. A vibrant blue exhibition poster is mounted centrally over the mural, featuring clean white typography with event details and arrows. To the left, a glass entrance door is framed by dark stone cladding, and concrete steps lead up to the entryway with black metal handrails. The natural daylight casts soft shadows across the architectural surfaces, highlighting the textures of the brick and stone.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Digital Media & Publishers

Color

Background

Residential Building

Context

Brand Film / Corporate Video