Rosbeef!, Agency / Creative,

Description

This video showcases the 1664 Kronenbourg beer brand, known for its French heritage. The commercial highlights its presence in French advertising over the years, targeting younger generations. It features images of 1664 Kronenbourg beer bottles, logos, advertisements and people at a concert holding up their phones. The color palette includes shades of white, blue, and green. The overall goal is to make 1664 France's favorite beer brand through a modern makeover and by emphasizing its French origins.