Rooster Brand Identity 2020
Associated creatives
Tags
Description
A person wearing a vibrant yellow jumpsuit is seated on a custom-branded yellow moped, capturing a bold, monochromatic aesthetic. The moped is heavily adorned with red and yellow stickers featuring the Rooster brand logo and marketing text. A polished metal beer keg is strapped to the back of the seat, reinforcing a beverage industry context. The subject wears black lace-up combat boots, creating a strong tonal contrast against the bright yellow vehicle. The background is a textured, light-grey concrete wall with subtle traces of graffiti. The shot is framed from the side, emphasizing the silhouette of the moped and the uniformity of the color palette.
Style
Editorial, Lifestyle, Horizontal, Commercial
Techniques
Live-action Technique, Soft Light
Industries
Alcoholic Beverages