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ProjectBrand Identity
Hand peeling a sticker off a pink book titled Oishi Japanese Food Style on a counter.

Brand Identity 2025

Associated creatives

Re Design
Re DesignGraphic Design
Daisy Hardman
Daisy HardmanGraphic Design
SOUP
SOUPGraphic Design
Ashley Kinnard
Ashley KinnardGraphic Design
Pentagram
PentagramGraphic Design

Tags

book with stickersbookstickersjapanese food style bookhand peeling stickerhandpeeling sticker

Description

This image showcases a brand identity project for Rolus, featuring a vibrant pink and orange book titled Oishi Japanese Food Style resting on a dark surface. A hand is captured in the act of peeling a cartoon character sticker off the cover, surrounded by other whimsical food-themed stickers. A metallic napkin holder sits in the background on the counter, with a glimpse of a metal tray in the lower foreground. The natural lighting highlights the matte texture of the book cover and the skin details on the arm, including a subtle tattoo. The composition emphasizes graphic design details and tactile product presentation.

Style

Horizontal, Commercial, Clean, Polished

Techniques

Natural light

Context

Advertising Campaign