Julie Provis, Hair Stylist, Sydney

Description

This outdoor fashion campaign image for Rollie Nation, titled ADC and captured by photographer Steph Cammarano, features a group of four models posing on a sunny urban sidewalk. Fashion styling is provided by Stuart Walford, with makeup artistry by Julie Provis and creative agency support from Paper Stone Scissors. The composition is shot from an elevated angle, showing subjects wearing casual attire including denim, vibrant jackets, patterned tops, and sneakers against a concrete and building facade backdrop. Natural sunlight casts sharp shadows across the pavement, emphasizing the casual streetwear styling and footwear range.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Footwear

Color

Background

Street

Context

Advertising Campaign