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Branded stationery set with cream paper and black typography for Roger and Sons on a pink surface

Roger&Sons Brand Identity 2020

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Description

Brand identity and stationery design featuring custom typography for Roger and Sons. The composition displays multiple printed pieces, including letterhead sheets, small cards, and folded instruction booklets in cream paper with crisp black typography. The items are arranged on a pink surface with soft natural lighting casting gentle shadows. Foreign Policy handled the graphic design using specialized paper stocks.

Style

Horizontal, Commercial, Clean, Matte

Techniques

Typography, Natural light

Color

Cream (70%)

Background

Solid Colour

Context

Advertising Campaign