Brand
ProjectPre-Fall

RM Williams Pre-Fall 2022
Associated creatives
Tags
Description
An outdoor fashion campaign image captured by photographer Justin Woo for R.M. Williams as part of the Pre-Fall project. Two models are seated on a grassy hillside outdoors, posed in front of a parked red and black off-road motorcycle. To the left, a man wearing a brown leather jacket, a brown hat, and grey trousers sits on the grass. To the right, a blonde woman in a cream-colored utility jacket and black trousers is seated on the ground. The background features rolling green hills under a soft overcast sky. The overall color grading leans warm and earthy, complementing the rustic styling and natural landscape.
Style
Horizontal, Commercial, Warm, 1970s
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Chocolate (30%)
Jet Black (30%)
Cream (20%)
Background
Park
Context
Advertising Campaign