Brand
ProjectRiviera Mood

H&M Riviera Mood 2025
Associated creatives
Tags
Description
Captured by photographer David Portela for H&M's Riviera Mood project, this editorial image features model Mathilda Gvarliani resting her arms on a glossy red table outdoors. A tall glass with ice and a pinkish drink sits in the foreground, mirroring the vibrant red awning overhead. In the background, a distant lamppost stands against the bright sea horizon under natural daylight. The styling includes art direction by Mimi Makela, hair by Andrea Martinelli, and makeup by Jose Carlos Gonzalez.
Style
Editorial, Vertical, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Crimson (70%)
Background
Sandy Beach
Context
Lookbook
