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Model leaning on a red table with a glass of iced drink under a red awning overlooking the sea for H&M.

H&M Riviera Mood 2025

Associated creatives

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Description

Captured by photographer David Portela for H&M's Riviera Mood project, this editorial image features model Mathilda Gvarliani resting her arms on a glossy red table outdoors. A tall glass with ice and a pinkish drink sits in the foreground, mirroring the vibrant red awning overhead. In the background, a distant lamppost stands against the bright sea horizon under natural daylight. The styling includes art direction by Mimi Makela, hair by Andrea Martinelli, and makeup by Jose Carlos Gonzalez.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Crimson (70%)

Background

Sandy Beach

Context

Lookbook