James Harvey-kelly, London

Description

Captured by photographer James Harvey-Kelly, this campaign image for the River Island S/S Campaign '24 features a model posing on a sunny sandy beach next to wooden steps. The model wears a patterned leopard print swimsuit with cutout details and holds a red and white lifebuoy featuring branded text. The natural outdoor lighting highlights the warm tones of the coastal environment and the golden sand. The composition combines lifestyle and fashion photography elements within an open-air seaside setting.

Style

Editorial, Vertical, Warm, Golden Hour

Techniques

Natural light

Industries

Swimwear

Color

Background

Sandy Beach

Context

Advertising Campaign