Rennsport Brand Identity 2025

Description

This motion design video showcases the brand identity for Rennsport, created by Signifly. The clean, high-contrast animation features white graphic elements on a solid black background, transitioning seamlessly from a digital tachometer gauge marked with numbers and a central needle into a stylized automotive wheel rim. The minimalist visual style emphasizes precise geometry and stark monochrome contrast. Key contributors include innovation lead Dženita Džindo, client lead Jamie Vaughan, web developer James Chu, designers Christopher Ashton, Alexander Spliid, and Lukas Jurcik, along with strategists Kathrine Elvira Boysen and Ellie Valentine.