
REDSOFA Brand Identity 2023
Associated creatives
Tags
Description
This image showcases the Brand Identity project for REDSOFA, designed by Studio Gruhl with Visie Admin. A modern laptop computer sits on a bright, glossy red surface reflecting its surroundings, set against a vertically-slatted wooden background. The laptop screen displays a minimalist web interface featuring a warm cream background, navigation links, and a central rounded image box containing a person in a white sweatshirt. Below the image box, bold typography reads 'Sometimes I just want to smash those rules to bits: Lisle Abrahams on brutalist design & bad UX.' The overall composition merges sleek digital hardware with warm architectural textures and clean editorial typography.
Style
Horizontal, Commercial, Warm, Clean
Industries
Apps & Digital Platforms
Color
Background
Metal Texture
Context
Digital / Display Advertising