Red Bull Brand Identity 2019

Description

A DJ performs behind a mixing console in a dimly lit venue, bathed in a deep blue atmospheric light. In the foreground, silhouetted heads of audience members are visible. To the right, a vertical illuminated display box prominently features the text Red Bull Music Festival. The composition is dark and moody, capturing a live music event context.

Style

Horizontal, Cinematic, Moody, Neon

Techniques

Low-key / chiaroscuro

Industries

Music

Color

Background

Nightclub

Context

Advertising Campaign