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  • ·Ralph Lauren Purple Label Fall Campaign Juhyung Kang
East Asian male model wearing a brown shearling coat, white turtleneck, and dark sunglasses in a studio setting.

Maria Seccia,

Associated creatives

Tags

Description

Model Juhyung Kang is featured in an advertising campaign image for the Ralph Lauren Purple Label Fall collection, photographed by Steven Pan. He wears an oversized brown suede shearling coat layered over a dark buttoned shirt and an off-white turtleneck sweater. His look is styled with white pleated trousers, a textured brown leather belt with a brass buckle, and dark sunglasses. The composition is a vertical medium shot lit with warm, soft directional studio light against a clean neutral architectural backdrop.

Style

Vertical, Commercial, Warm, Polished

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Taupe (50%)
Off-White (30%)

Background

Set-dressed

Context

Advertising Campaign