Rabanne Spring 2025 Ad Campaign 2025

Description

This photograph captures a metallic mesh handbag hanging from a gnarled, dark tree branch against a gradient sunset sky and a dark, silhouetted landscape foreground. The bag features an intricate chain-link structure with dangling crystal or beaded fringe elements that catch the light. The composition places the sculptural accessory centrally within the vertical frame, creating a stark silhouette against the pastel purple and orange tones of the dusk sky. The lighting is soft and atmospheric, highlighting the reflective surfaces of the links and fringes. Shot by photographer Alasdair McLellan for the Rabanne Spring 2025 ad campaign, styled by Marie Amélie Sauvé under creative direction by Julien Dossena.

Style

Vertical, Commercial, Warm, Golden Hour

Techniques

Natural light

Industries

Bags & Accessories

Color

Background

Sunset Sky

Context

Advertising Campaign