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BrandQoñi
ProjectBrand Identity
Rear view of a person wearing a dark grey textured scarf and light grey top against a neutral background displayed in an open booklet.

Qoñi Brand Identity 2017

Associated creatives

Leo Burnett Design
Leo Burnett DesignGraphic Design

Tags

person wearing dark grey scarfdark grey scarfgrey scarfscarfperson from behindwoman from behindhair in high bunhigh bun

Description

This editorial portrait for the Qoni brand identity by Leo Burnett Design features a person viewed from behind against a neutral studio backdrop. The subject wears a voluminous, dark grey textured scarf wrapped multiple times around the neck and shoulders, layered over a light grey top. The individual's reddish-brown hair is styled in a high bun. The image is presented as an open spread within a publication or lookbook, showcasing minimalist art direction and clean framing.

Style

Editorial, Horizontal, Clean

Industries

Luxury Fashion Houses

Color

Charcoal (60%)
Light Grey (40%)

Background

Grey Seamless

Context

Lookbook