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Lulu Tenney poses in a patterned blue and purple tied shirt and bikini bottoms on a coastal stone wall overlooking the ocean.

Pucci Summer 2026 Ad Campaign 2026

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Model Lulu Tenney reclines on a sunlit stone ledge overlooking the sea for the Pucci Summer 2026 advertising campaign photographed by Tim El Kaïm. She wears a vibrant blue and purple patterned long-sleeved shirt tied at the waist over matching printed bikini bottoms styled with a leather buckle belt. Direct natural sunlight illuminates the seaside setting, with historic coastal architecture and deep blue water visible in the background.