Brand
ProjectPaper Coupons
22squared, Agency / Creative,
Associated creatives
Tags
Description
A commercial video for Publix titled Paper Coupons features a Black woman in her 30s with short curly hair, wearing a vibrant pink top and patterned trousers, seated on a green stool against a bright white background. She speaks directly to the camera with expressive gestures, holding paper coupons and a smartphone while discussing digital and paper coupon savings. The studio lighting is bright and clean, highlighting her warm expression and conversational delivery.
Style
Vertical, Commercial, Clean
Industries
Fast Food
Color
Hot Pink (50%)
Charcoal (50%)
Background
White Seamless
Context
TVC / TV Commercial