Brand
ProjectBetween the Aisles
FIG,
Associated creatives
Tags
Description
This commercial video for Publix, titled Between the Aisles, captures various scenes inside a bustling grocery store. The video features store employees in green uniforms and shoppers interacting across supermarket aisles, selecting fresh apples, and checking out items. The cinematography highlights the polished concrete floors, brightly lit freezer display cases, and meticulously organized shelves stocked with groceries. The warm and engaging commercial style emphasizes community and holiday preparation within a supermarket environment.
Style
Horizontal, Commercial, Clean
Industries
Grocery
Color
Forest Green (40%)
Medium Grey (30%)
Pure White (30%)
Background
Retail Store
Context
TVC / TV Commercial


