Brand
ProjectRanch
Station Film, Production,
Associated creatives
Tags
Description
This commercial for Progressive titled Ranch features cinematic aerial views of motorhomes traversing dusty terrain and boats navigating a scenic body of water. The spot highlights outdoor recreational vehicles being treated with care. Produced by Station Film and Arnold Worldwide with post-production by Brickyard and sound by Soundtrack Boston, the video employs warm color grading and sweeping landscape shots.
Style
Horizontal, Cinematic, Warm
Techniques
Drone footage
Industries
Luxury Automotive
Color
Beige (50%)
Pure White (30%)
Background
Desert
Context
TVC / TV Commercial