Brand
ProjectAsthma Monster :15
Idolum,
Associated creatives
Tags
Description
This commercial for Primatene Mist titled Asthma Monster :15 features a middle-aged Black man walking along a tree-lined suburban street while being pursued by a person covered in foliage representing an asthma trigger. The man stops, uses a Primatene Mist inhaler, and continues his walk relieved. The video utilizes natural daylight and features graphic text overlays displaying the word ASTHMA and product branding.
Style
Horizontal, Cinematic, Clean
Techniques
VFX / visual effects
Industries
Skincare
Color
Medium Grey (50%)
Crimson (30%)
Background
Street
Context
TVC / TV Commercial