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ProjectThe edit
Model Dee Zowislo seated on a high stool wearing a sleeveless brown midi dress and black loafers against a warm neutral backdrop.

Primark The edit 2024

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Description

Fashion shoot for Primark's The Edit featuring model Dee Zowislo photographed by Jack Grange. The model sits in profile atop a tall, minimal dark metal stool with one leg raised, showcasing a sleeveless, flowing chocolate brown midi dress paired with black horsebit loafers. The composition uses soft directional studio lighting against a clean, warm-toned neutral seamless background, creating subtle shadows and emphasizing the fluid texture of the garment.

Style

Editorial, Vertical, Warm, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color

Chocolate (70%)
Jet Black (20%)

Background

White Seamless, Rooftop

Context

Lookbook