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Flat-lay packaging design showing unfolding black soap carton templates with minimal white typography.

Preston Brand Identity 2024

About

This project showcases the brand identity and packaging design for Preston soap, featuring flat-lay templates of an unfolding black carton. The dark, textured paper stock is contrasted with crisp, minimal white typography detailing ingredients, weight, and branding. The clean horizontal composition presents both the outer box panels and separate label elements against a neutral backdrop. Created for Preston with design contributions from Tanner Stevenett, Will Tuddenham, and Kevin Tomas.

Brand

Preston

Project

Preston Brand Identity 2024

Keywords

soap packagingpackaging designsoap boxbox templateblack packagingminimalist typographyproduct packaging

Credits

Tanner Stevenett
Graphic Design
Will Tuddenham
Graphic Design
Kevin Tomas
3D

Styles

HorizontalCommercialMonochromeMinimalist

Techniques

Vector

Industries

CPG / Packaged Food

Background

White Seamless

Context

E-commerce / Product
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