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BrandPressed
ProjectBrand Identity
Ripe red peaches hanging on tree branches with green leaves against a blue sky background with white typography spelling pressed

Pressed Brand Identity 2022

Associated creatives

High Tide
High TideGraphic Design

Tags

ripe red peaches on tree branchesred peaches on treepeach tree branchesripe red peachesred peachespeach treegreen leavestree branches

Description

This brand identity project for Pressed features natural photography of ripe red peaches hanging heavily from fruit tree branches laden with green leaves. The composition is illuminated by bright natural sunlight under a clear blue sky. Large white serif typography is centrally overlaid across the branches, displaying the brand name. The image captures authentic agricultural textures and organic fruit details in an orchard setting.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Industries

Beverages

Color

Crimson (50%)
Forest Green (50%)

Background

Clear Sky

Context

Advertising Campaign