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  • Preloved Campaign 2025 - image 321553
BrandH&M
ProjectPreloved Campaign
Fashion shot of a woman wearing a denim jacket, jeans, and a sparkly top, posing against a white background in a studio setting.

H&M Preloved Campaign 2025

Associated creatives

Pauline Suzor
Pauline SuzorPhotographer
Hilda Sandström
Hilda SandströmFashion Director
Julia Pacha
Julia PachaModel

Tags

womandenim jacketdenim jeanssparkly topfashion

Description

A fashion shot shows a woman in a studio wearing denim separates and a sparkly top. The woman is posing against a white background and gazing at the camera. She is wearing a denim jacket that is a darker wash than her jeans. Her shirt is a sparkly silver color. The studio lighting is bright and diffused.