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BrandLoewe
ProjectPre-Spring 2026 Accessories Ad Campaign
Loewe handbag in silver and brown tones. Studio shot for an ad campaign. Holidays 2025, Photographed by Carlijn Jacobs.

Loewe Pre-Spring 2026 Accessories Ad Campaign 2025

Associated creatives

Jack McCollough and Lazaro Hernandez
Jack McCollough and Lazaro HernandezLoewe Creative Directors
Carlijn Jacob
Carlijn JacobPhotographer
AP Studio
AP StudioProduction
Polly Philp
Polly PhilpSet Designer

Tags

handbagpursesilverbrownlogodrawstring

Description

A Loewe handbag is presented in a studio shot. The bag features a top section in shimmering silver and a bottom in dark brown, connected by drawstrings. The Loewe logo appears on the bottom section. The silver top appears as though gathered or cinched, giving it a soft, voluminous shape, while the brown portion maintains a more structured, boxy form. The bag sits against a gradient grey backdrop that provides a clean, neutral setting, emphasizing the bag's design and color contrast. Text in the lower left corner of the shot credits the Holidays 2025 campaign and the photographer, Carlijn Jacobs.