Brand
ProjectLinea Rossa Eyewear F/W 25

Alex O'Brien,
Associated creatives
Tags
Description
Jake Gyllenhaal appears in the Prada Linea Rossa Eyewear Fall/Winter 2025 campaign, shot by photographer Rory van Millingen under the creative direction of Miuccia Prada and Raf Simons. The actor is captured in a close-up portrait wearing shield-style matte grey sunglasses with mirrored lenses and a high-collared, pale grey technical performance jacket. The cool-toned, desaturated composition features an overcast winter landscape in the background, anchored by the iconic red Prada Linea Rossa stripe across the lower third. Styling was handled by Nicco Torelli, with art direction by Alex O'Brien.
Style
Horizontal, Commercial, Desaturated, Cool
Techniques
Soft Light
Industries
Eyewear
Color
Light Grey (60%)
Off-Black (30%)
Background
Overcast Sky
Context
Advertising Campaign
