Miuccia Prada & Raf Simons, Prada Creative Director,

Description

This editorial portrait for the Prada Holiday 2024 ad campaign features actor Louis Partridge and actress Maya Hawke seated at a long metallic dining table in a surreal, high-contrast studio setting. The backdrop combines a vibrant solid red wall with a geometric black-and-white checkered floor, complemented by an oversized silver periscope structure mounted on the table. Louis Partridge wears a black sweater, while Maya Hawke is styled in a dark brown jacket over a white dress with delicate collar detailing, accompanied by a black leather handbag resting centrally on the table. The sharp, clean lighting and polished metallic surfaces emphasize the crisp art direction characteristic of photographer Willy Vanderperre and creative director Ferdinando Verderi.

Style

Editorial, Horizontal, Clean

Industries

Luxury Fashion Houses

Color

Background

Set-dressed

Context

Advertising Campaign