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Brand
Prada
ProjectPrada Days Of Summer 2025 Campaign
Model standing in a pink wooden boat holding a green woven handbag against an open expanse of calm water and pale sky.

Prada Prada Days Of Summer 2025 Campaign 2025

Associated creatives

Miuccia Prada
Miuccia PradaDesigner
Raf Simons
Raf SimonsDesigner
Ferdinando Verderi
Ferdinando VerderiCreative Director
Oliver Hadlee Pearch
Oliver Hadlee PearchPhotographer
Patti Bussa
Patti BussaHair Stylist
Rocco Santamorena
Rocco SantamorenaMakeup Artist
Ashley Brokaw
Ashley BrokawCasting Director
Sara Ciufo
Sara CiufoManicurist
Hunter Schafer
Hunter SchaferActor
Troye Sivan
Troye SivanEntertainer
Cirillo
CirilloModel
Gideon Adeniyi
Gideon AdeniyiModel
Hanna Leszek
Hanna LeszekModel
Julia Nobis
Julia NobisModel
Kendall Jenner
Kendall JennerModel
Lina Zhang
Lina ZhangModel
Liu Qinzheng
Liu QinzhengModel
Melinda Kiss
Melinda KissModel
Nikita Gnetnev
Nikita GnetnevModel
Noor Khan
Noor KhanModel
Yuliana Perez
Yuliana PerezModel

Tags

woman holding handbagwoman in boatgreen woven handbaggreen handbagwoven handbagfringed yellow hatyellow hatgrey shirtgrey shorts

Description

This fashion editorial image for the Prada Days Of Summer 2025 Campaign features a model standing within a pink wooden boat while holding a textured green woven handbag with wooden handles. The subject wears a grey button-down shirt, shorts, and a fringed textured yellow hat, posing against a serene backdrop of calm water meeting a hazy sky. Natural daylight illuminates the scene, highlighting the tactile qualities of the accessories and apparel. The composition captures a tranquil, atmospheric mood characteristic of high-end fashion advertising.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Forest Green (40%)
Camel (30%)
Medium Grey (30%)

Background

Ocean

Context

Advertising Campaign