Postevand Brand Identity 2020

Description

This brand identity editorial for Postevand features a woman posing outdoors amidst lush green foliage and blackberry bushes. She wears a black graphic t-shirt with distinctive white circular prints on the back, layered over blue tie-dye long sleeves, paired with black shorts and dark boots. Captured from a dynamic angle, she looks back over her shoulder toward the camera with a direct expression. The natural daylight highlights the organic textures of the surrounding vegetation and the casual styling of the apparel.

Style

Editorial, Horizontal, Earthy, Raw

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Garden

Context

Advertising Campaign, Lookbook