Brand
Polo Ralph Lauren Pre-Spring / Spring 2026 POLO MEN'S 2026
Associated creatives
Tags
Description
This menswear campaign image for Polo Ralph Lauren features model Dawson Bray photographed by John Guerrero. The subject wears a blue denim jacket over a plaid shirt and a white t-shirt, accessorized with a dark hat and leather bracelets. He is captured in a close-up portrait pose, adjusting the brim of his hat with one hand. The lighting is bright and clean, set against a neutral studio background with soft tonal gradations.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Navy (60%)
Jet Black (20%)
Pure White (20%)
Background
White Seamless
Context
Advertising Campaign