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Brand
Polo Ralph Lauren
Project'Polo Originals & Friends in Tokyo' 2025 Ad Campaign
Collage of men in tailored blazers, tweed coats, and caps for Polo Ralph Lauren campaign

Polo Ralph Lauren 'Polo Originals & Friends in Tokyo' 2025 Ad Campaign 2025

Associated creatives

Shuhei Nishiguchi
Shuhei NishiguchiModels
Hiroki Koda
Hiroki KodaModels
Aaron Chang
Aaron ChangModels
James Harvey-Kelly
James Harvey-KellyModels
and Andrew Lin
and Andrew LinModels

Tags

group of men in tailored jacketsmen in tailored jacketstailored jacketsmen in tweed coatstweed coatspolo ralph lauren campaign

Description

This advertising campaign image for Polo Ralph Lauren titled 'Polo Originals and Friends in Tokyo' presents a dynamic collage featuring multiple men styled in classic menswear layers. The subjects wear tailored tweed jackets, double-breasted blazers, cricket sweaters, caps, and scarves, evoking a traditional heritage aesthetic combined with contemporary urban styling. The composition is layered and dense, capturing different angles and poses of the models against warm, textured backgrounds. The branding text reads Polo by Ralph Lauren in a framed serif typeface centrally positioned. Natural daylight and classic color grading enhance the vintage-inspired tone of the editorial.

Style

Editorial, Vertical, Monochrome, Warm

Techniques

Screen print / silkscreen

Industries

Luxury Fashion Houses

Color

Chocolate (40%)
Navy (30%)
Cream (30%)

Context

Advertising Campaign