Piña Brand Identity 2018

Description

This graphic design piece for the Piña brand identity showcases a person carrying a vibrant blue canvas tote bag. The bag is prominently featured in the center of the frame, displaying a clean white geometric diamond logo with the word piña inside, along with secondary typography detailing location and social handle. The person wears a plain white t-shirt and holds the strap of the bag over their shoulder. The background consists of a textured exposed brick wall, adding a subtle industrial context to the composition. The lighting is natural and even, highlighting the fabric texture and the crisp white print of the branding.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Color

Background

Stone Texture

Context

Advertising Campaign, Website / Web