ProjectBrand Identity

Perth Institute of Contemporary Arts Brand Identity 2024
Associated creatives
Tags
Description
Graphic design brand identity created for the Perth Institute of Contemporary Arts. The composition features a solid green background paired with large white serif typography reading Cultivating the provocative. Provoking the culture. Embedded rectangular panels display microscopic cell imagery showing progressive colony growth. The overall aesthetic is clean, structured, and institutional.
Style
Horizontal, Commercial, Clean, Graphic
Techniques
Typography
Color
Sage (60%)
Pure White (40%)
Background
Solid Colour
Context
Advertising Campaign