Brand
ProjectPEPE JEANS OI24

Pepe Jeans PEPE JEANS OI24 2024
Associated creatives
Tags
Description
This fashion campaign portrait for Pepe Jeans OI24 features a female model standing centrally against a dark blue studio background. She wears a fitted black ribbed knit top, dark black denim jeans with subtle pocket detailing, and a voluminous, plush white textured coat draped over her shoulders. Her long reddish-brown hair falls loosely around her shoulders with soft waves. In the lower left foreground, a stack of vinyl records rests on the textured floor surface, adding a casual prop element to the scene. The composition is vertically oriented with studio lighting creating a focused illumination on the model.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Soft Light
Industries
High Street Fashion
Color
Jet Black (60%)
Pure White (40%)
Background
Set-dressed
Context
Advertising Campaign