BrandPEDRO
ProjectSummer 2024

PEDRO Summer 2024 2024
Associated creatives
Tags
Description
A man in an off-white collared shirt and dark trousers walks in profile along an urban sidewalk. In the foreground, the side profile of a vivid red car sweeps horizontally across the lower half of the frame. Behind the subject, a street shopfront features red Chinese calligraphy signage mounted above a closed metal scissor security grille. The vertical composition presents a candid cinematic street atmosphere lit by diffuse natural daylight.
Style
Vertical, Editorial
Techniques
Natural light
Industries
Bags & Accessories
Color
Scarlet (50%)
Chocolate (20%)
Off-White (30%)
Background
Retail Storefront
Context
Advertising Campaign
