Emma Tkalcevic, Photography,
Associated creatives
Tags
Description
This motion graphic showcases the brand name 'Peaches' in a sophisticated, flowing serif typeface with cream-colored letters against a rich, dark brown backdrop. The sequence begins with an extreme close-up of the typography, moving across the letters, before zooming out to reveal the full word centered on the screen of an orange vintage television. The overall aesthetic is nostalgic and warm, reminiscent of 1970s broadcast media. The motion is smooth and rhythmic, emphasizing the curves and ligatures of the custom font. The color palette is high-contrast, utilizing a deep chocolate brown and a soft, creamy off-white to create a polished and professional brand presentation.
Style
Artistic, Cinematic, Corporate
Techniques
Animation, Live-action Technique, Motion Graphics
Industries
Apps & Digital Platforms