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  • Paula’s Ibiza Summer 2024 Ad Campaign 2024 - image 653843
BrandLoewe
ProjectPaula’s Ibiza Summer 2024 Ad Campaign
Loewe campaign image features rhubarb stalks crossed with sunglasses against a white backdrop, showcasing a high-fashion eyewear concept.

Loewe Paula’s Ibiza Summer 2024 Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Gray Sorrenti
Gray SorrentiPhotographer
Alison Oliver
Alison OliverModels
Kevin Abstract
Kevin AbstractModels
Taeyong
TaeyongModels
Yebba
YebbaModels
Young Miko
Young MikoModels
and 070 Shake
and 070 ShakeModels
Benjamin Bruno
Benjamin BrunoStylist
Farago Projects
Farago ProjectsProduction
Philipp Haemmerle
Philipp HaemmerleSet Designer
Krystal Klear
Krystal Klear

Tags

rhubarbsunglasseseyewearcampaignbrand

Description

This Loewe campaign image presents an artistic arrangement of rhubarb stalks intersected to form an X shape against a clean white background. Two pairs of sunglasses are strategically placed on the stalks, enhancing the creative concept. The upper pair features white frames with dark lenses, while the lower pair sports translucent red frames with matching lenses. The composition is brightly lit, highlighting the textures of the rhubarb stalks and the sleekness of the eyewear. The image includes the Loewe logo and website address, reinforcing the brand identity.