Paul Smith Paul Smith x Barbour 2025

Description

A man looks upward playfully while holding an unzipped waxed coat over his head, exposing its detailed plaid interior lining and animal graphic print. He wears a tailored plaid gilet layered over a micro-check button-down shirt. The shot is captured outdoors under natural daylight against an open sky with scattered clouds and dry grass along the lower horizon. Art directed by Matthew Mumford and photographed by Polly Brown for the Paul Smith x Barbour collaboration.

Style

Editorial, Vertical, playful, Earthy

Techniques

Natural light

Industries

Menswear

Color

Background

Clear Sky

Context

Advertising Campaign