BrandPaul Andrew
ProjectFall 2023 Ad Campaign

Paul Andrew Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
Art directed by Lucas Lefler and photographed by Alessio Bolzoni for the Paul Andrew Fall 2023 advertising campaign, this studio image presents a minimalist dual composition. On the left, model Veronika Kunz is captured in sharp profile with slicked-back brown hair and a clean, natural makeup look. On the right, model Benjamin Sherrell faces away from the camera in a sleeveless high-shine black latex garment, holding a delicate red strappy high-heeled sandal between his hands behind his head. The composition relies on soft, diffused studio lighting against a seamless off-white backdrop.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Soft Light
Industries
Footwear
Color
Jet Black (50%)
Espresso (30%)
Scarlet (20%)
Background
White Seamless, House
Context
Advertising Campaign
