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Young man sitting on a yellow sofa wearing McDonald's branded pyjamas and holding a drink cup

Paper Stone Scissors, Creative Agency, Melbourne

Associated creatives

Tags

Description

A young man with light brown hair is seated on a yellow tufted sofa, holding a paper beverage cup featuring a golden arches logo. He wears a black long-sleeved crewneck top with red and white striped cuffs and a McDonald's chest graphic, paired with patterned white pyjama trousers covered in illustrated characters. Dark green suede boots finish the look. The scene is styled with warm lighting against a wood-panelled wall and a shaggy brown rug, created by Melbourne creative agency Paper Stone Scissors.

Style

Vertical, Commercial, Warm

Industries

Fast Food

Color

Jet Black (40%)
Pure White (40%)
Forest Green (20%)

Background

Living Room

Context

Advertising Campaign