Paper Stone Scissors, Creative Agency, Melbourne

About

This vertical motion graphic video opens with a dense, repeating pattern of the word ONE in bold white letters against a rich red background, overlaid with a circular lens effect that shifts the pattern perspective. The visual rhythm pulses through alternating layers of red and white text before resolving into a clean white composition displaying brand typography. The final frames present centered text reading ONE BY PENFOLDS alongside announcement details for a new release and coming July launch. Created by Melbourne creative agency Paper Stone Scissors, the piece employs sharp graphic design principles and high-contrast motion. The dynamic layout utilises stark colour blocking and kinetic type to create an engaging promotional sequence.