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Brand
Pantene
ProjectPantene "Abundance" Campaign 2025
Two women posing together showcasing voluminous, flowing dark brown and copper wavy hair against a warm studio backdrop.

Pantene Pantene "Abundance" Campaign 2025 2025

Associated creatives

Fernando Gomez
Fernando GomezPhotographer
Gregory Kaoua
Gregory KaouaHair Stylist
Susana Sanchez
Susana SanchezMakeup Artist
Fernando Gomez
Fernando GomezVisual Director

Tags

two women with voluminous hairtwo womenvoluminous wavy hairvoluminous hairwavy hairlong dark hairlong hairdark haircopper wavy haircopper hairauburn hair

Description

Commercial beauty portrait from the Pantene "Abundance" Campaign 2025, photographed by Fernando Gomez with hair styling by Gregory Kaoua and makeup by Susana Sanchez. Two models pose side by side against a warm neutral backdrop, highlighting lush, voluminous hair texture and shine. The model on the left features flowing, deep brunette waves wearing a cream top, while the model on the right showcases layered, copper-toned curls in a terracotta satin camisole. Soft studio beauty lighting emphasizes dynamic movement, gloss, and volume across both hairstyles.

Style

Horizontal, Commercial, Warm, Polished

Techniques

Beauty Light

Industries

Haircare

Color

Off-Black (40%)
Caramel (30%)
Terracotta (20%)

Background

Coloured Seamless, Rooftop

Context

Advertising Campaign