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Repeated pattern of PangPang Watermelon Pusher beer cans featuring pink labels and bold green typography against a grey background.

PangPang Pusher Brand Identity 2023

Associated creatives

Tags

Description

This project showcases the brand identity and packaging design for PangPang Pusher by PangPang, featuring repeating aluminum beer cans with pink labels and bold turquoise typography. The layout presents a clean grid of cans against a neutral grey background, emphasizing the playful graphic style. Created with graphic design and illustration by Jens Nilsson alongside motion work by Brikk Studios, the composition highlights the distinctive product branding.

Style

Horizontal, Commercial, Clean, Graphic

Industries

Alcoholic Beverages

Color

Blush (50%)
Mint (30%)
Silver (20%)

Background

Grey Seamless

Context

Advertising Campaign