Brand
ProjectPanconesi F/W 2025 Campaign

Matthew Scorte,
Associated creatives
Tags
Description
A close-up side profile portrait captures a blonde model lying back against an off-white seamless studio backdrop for the Panconesi Fall/Winter 2025 campaign. The model wears bold statement jewellery, including a multi-strand necklace composed of polished silver spheres, textured black minerals, and dark rounded beads. The ear is styled with a cluster of gem-encrusted black stud cuffs and delicate silver hoops. Diffused, soft ambient light illuminates the clean skin tones, highlighting the reflective metallic and mineral textures of the accessories.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Soft Light
Industries
Jewellery
Color
Jet Black (50%)
Silver (metallic) (30%)
Off-White (20%)
Background
White Seamless, House
Context
Advertising Campaign



