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Brand
P.A.C.
ProjectBrand Identity
A white ceramic coffee cup featuring the P.A.C. logo balanced atop stacked slices of seeded artisan bread against a textured dark blue backdrop.

Brejo, Photography,

Associated creatives

Polar, Ltda.
Polar, Ltda.Design
Beatriz Batisteli
Beatriz BatisteliIllustration
Polar, Ltda.
Polar, Ltda.Illustration
Polar, Ltda.
Polar, Ltda.Motion
Brejo
BrejoPhotography

Tags

white ceramic cupwhite cupceramic cupcoffee cuppac cupbread stackseeded breadartisan breadbread slices

Description

This still life photography composition features a white ceramic coffee cup bearing the blue P.A.C. logo balanced precariously upon a stack of thick-cut artisan and seeded breads. The subject rests against a deep navy blue background with a visible textured finish. Strong directional lighting casts crisp shadows and highlights the crumb texture of the bread slices and the glossy glaze of the ceramic mug. The project was created by Visie Admin with photography by Brejo and illustration by Beatriz Batisteli.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Industries

Beverages

Color

Pure White (50%)
Caramel (50%)

Background

Solid Colour

Context

Advertising Campaign, E-commerce / Product