ProjectBrand Identity

Brand Identity 2024
Associated creatives
Tags
Description
This brand identity piece for Ovarian Cancer Action showcases a natural canvas tote bag worn by a person in a dark coat against an urban backdrop. The tote bag features prominent green typography and custom illustrative figures running together, created through a collaboration involving Revolt London and illustrator Cécile Dormeau. Small colorful stickers are visible on the metal shutters and blue architectural surface in the background. The natural lighting highlights the textured fabric of the bag and the clean lines of the graphic illustration.
Style
Vertical, Commercial, Clean
Techniques
Typography, Natural light
Industries
Public Awareness
Color
Jet Black (60%)
Cream (40%)
Background
Street
Context
Advertising Campaign