Oroton The Art of Being Mum 2025

Description

This portrait from the Oroton campaign titled The Art of Being Mum features an adult woman in a dark navy blue shirt positioned in the foreground with a young child resting hands upon her head. The child wears oversized tinted sunglasses and a patterned headscarf while perched atop the woman. Captured against a clean white backdrop, the image emphasizes familial connection through intimate framing. The lighting is soft and even, highlighting textures in the clothing and hair. Photography was directed by Victoria Zschommler, with fashion styling by Jessica Steuart-Hoyler and creative direction by YMD Studio.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign