Oroton The Art of Being Mum 2025
About
This video piece titled The Art of Being Mum for Oroton features artist Marikit Santiago alongside her family in a studio setting. Directed by Matthew Edwards with creative direction by YMD Studio and photography by Victoria Zschommler, the project highlights maternal legacy and familial connections. The subjects wear coordinated casual apparel including dark knitwear and denim against a clean white background. Styling by Jessica Steuart-Hoyler and hair and makeup by Kristin Brett complete the polished look of the production.
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Background
White Seamless
Context
Advertising Campaign
Brand Film / Corporate Video