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Brand
ProjectSs23
Two fashion campaign images by Oroton featuring models outdoors near the ocean with typography overlaid

Oroton Ss23 2023

Tags

Description

This image showcases two side-by-side frames from the Oroton Ss23 fashion campaign, photographed by Justin Woo. The left frame features a model wearing a peach-coloured dress with a bow detail, standing on a stone pier with thick white ropes coiled around her feet, looking out toward the ocean at sunset. The right frame displays a smiling model wearing a black floral printed shirt and matching hat, holding two bright orange circular rings against an open water background. Large white typography reads OROTON at the top and THE LURE OF SUMMER near the bottom of both compositions. The natural lighting highlights the coastal atmosphere and warm colour grading characteristic of the sunny seasonal campaign.

Style

Editorial, Lifestyle, Horizontal, Warm

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Peach (50%)
Jet Black (50%)

Background

Ocean

Context

Advertising Campaign