Oroton Spring 2019
Associated creatives
Tags
Description
An illuminated outdoor advertising display is positioned on a city street, showcasing a fashion campaign for Oroton. The poster features a model wearing a red and white plaid hat, a matching plaid dress with tan panels, and holding a small handbag, captured against a clean white background with the Oroton brand name displayed centrally. The surrounding urban environment is dim and out of focus, contrasted by the bright glow of the lightbox advertisement. Justin Woo served as photographer, with creative direction by Sophie Holt and styling by Caterina Scardino.
Style
Editorial, Vertical, Clean
Industries
Luxury Fashion Houses
Background
Street
Context
Out of Home (OOH)